Drop everything, Bedford – your new fusion obsession is officially open, and the local love has already been off the charts. From the incredible vibes in our jam-packed queues, to the local community welcoming us with open arms (and very hungry bellies). Here’s a look back at our big launch week:
Wednesday, 24th June – Family, Friends & Influencer Event
Before the opening, we kicked things off with an intimate VIP night for the family and friends of our amazing new franchise partner. It was a heart warming evening celebrating all the hard work that went into building this gorgeous new store, shared with the people who made it possible & some of the area’s top food influencers. We gave them a front-row seat to our bold, wok-fired action.
Thursday, 25th June – Open to the Public
Then came the big moment—opening day! We treated the neighbourhood to a one-off launch day exclusive offer: 50% OFF our famous Create-Your-Own Boxes.
Seeing the community coming together over fresh, box-filled goodness was pure magic. You made our franchise launch an absolute milestone:
👉 300 boxes on opening day
👉 500 orders across opening weekend
👉 1.5k customers served in Week 1
👉 Large Boxes were our #1 best-selling product
👉 470 loyal sign-ups to our new app!
📍 Visiting Us?
Living local, or road-tripping it from Milton Keynes, Luton, or Northampton? Come and get your noodle fix!
- Where to find us: 70 High St, Bedford MK40 1NN (Just a few minutes away from the Harpur Shopping Centre!)
Our Bedford squad is fired up and ready to custom-build your perfect box. Whether you’re a total spice boss or love it sweet and saucy, we’ve got you covered.
Thank you, Bedford! ❤️
Huge thanks to our amazing community, franchise partners, and superstar store team for making launch week unforgettable – this is just the beginning. See you at the wok!
